Cendyn has introduced the acquisition of the Rainmaker Group, a number one income and revenue optimisation platform for accommodations, resorts and casinos.
The acquisition of group’s built-in options will allow Cendyn to drive efficiency throughout all features of the lodge enterprise.
Aligning operations, advertising and marketing, gross sales, and now, income will present hoteliers with the means to optimize their methods and drive efficiency and loyalty throughout their companies.
As a part of the acquisition, Tammy Farley, co-founder of Rainmaker, will transfer to the function of board member.
“We’re thrilled to welcome the Rainmaker Group to the Cendyn household.
“With deep expertise in hospitality and a protracted monitor file of driving efficiency for his or her clients, we see a terrific alignment of our two firms and alternative for continued innovation within the area,” mentioned Tim Sullivan, president of Cendyn.
“This acquisition will in the end allow groups to work extra carefully collectively, offering alignment throughout gross sales, advertising and marketing, and income administration.
“With our mixed data-driven method to pricing and advertising and marketing automation, we’ll drive larger returns for our clients.”
Rainmaker has offered clever revenue platforms to accommodations throughout the globe for over 20 years.
This heritage and perception into the business have enabled the workforce to ship experience, distinctive service and outcomes to its purchasers within the hospitality and gaming industries.
“Like Rainmaker, Cendyn has a been a world chief within the hospitality business for a few years,” mentioned Tammy Farley, Co-founder of the Rainmaker Group.
“Our imaginative and prescient to ship superior and demonstrable worth to our clients is mirrored on this thrilling acquisition as we are able to now take our revolutionary income platforms to the subsequent stage with Cendyn.”
Cendyn is a cloud-based software program and companies supplier that develops built-in know-how platforms for driving gross sales and advertising and marketing efficiency within the journey and hospitality business.