Etihad re-launches web site to fulfill wants of fixing digital panorama | Information

Etihad Airways has re-launched, with the refreshed web site now dwell globally in 16 languages.

Redesigned from scratch, company visiting now get pleasure from quicker loading pages, due to cleaner redesigned content material, pictures and graphics. 

A better-to-navigate web site and a discount within the variety of pages makes it less complicated for individuals to seek out the data they need.

Frank Meyer, chief digital officer, Etihad Aviation Group, stated: “Enhancing the visitor expertise is on the coronary heart of what we do. Realizing travellers more and more flip to digital channels to handle their journey, we fully redesigned our web site to supply a superior digital expertise.”

With a bigger proportion of customers accessing by way of cell, the brand new web site is responsive throughout any system, be it a sensible telephone, pill or desktop, permitting company to entry info rapidly and simply, earlier than they attain the airport.

Moreover, 25 per cent extra company at the moment are accessing self-service functionalities and checking in on-line due to the newly built-in expertise which helps flight tickets booked by means of all channels.

Beforehand, this was solely obtainable to people who booked instantly by means of Etihad.

“This achievement marks a significant milestone on our digital roadmap and follows on from different latest successes within the digital area.

“Final yr, we deployed customised provides to permit our company to decide on extra personalised journey choices on-line earlier than their flight.

“The digital ecosystem is altering, and we want to the long run,” added Meyer.

Future enhancements within the coming months embody a brand new reserving engine to supply a constant end-to-end consumer journey which is cell responsive and encompasses a extra user-friendly cost system.

Company trying to journey will be capable of pay with money, Etihad Visitor Miles, or a mixture of money plus miles.

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